NRGI supports informed and inclusive decision-making about natural resources and the energy transition and were looking to promote the relaunch of their corruption diagnostic tool.
We created an animation to promote use of the tool and to briefly explain its intended purpose for an audience of anticorruption actors. We also created French and Spanish versions to enable international reach.
Animation was chosen as the most effective medium to both help explain a complex process in an engaging and digestible way, and for reinforcing an NRGIβs visual identity and bolstering brand awareness following their recent re-brand.